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  bullet green arrow 25 External and internal issues that are relevant to its purpose and its strategic direction and that affect its ability to achieve the intended result(s) of its QMS

bullet green arrow 25Monitor and review information about these…issues.

bullet green arrow 25NOTE 1: Issues can include positive and negative factors or conditions…

bullet green arrow 25NOTE 2:  Can be  facilitated  by  considering  issues  arising  from  legal, technological, competitive, market, cultural, social and economic environments, whether international, national, regional or local.

bullet green arrow 25NOTE 3:  Understanding the internal context can be facilitated by considering issues related to values, culture, knowledge and performance of the organization.